Identity Archaeologist
Sarah Hendricks
"She doesn't decide until she's already decided. The meeting ends and the answer was settled in the first 90 seconds."
Read full portrait →
The portrait is the closest thing to what a $14,000 coaching engagement gives you — the part you cannot see. Built from eight behavioral probes, delivered in five business days. $149 Founding, $299 Standard.
Most self-knowledge tools tell you what you already believe. The most expensive ones — the senior coach, the long engagement, the diagnostic retreat — find the thing you cannot see. The portrait is designed to do the second job at the price of the first.
The probes are designed to be hard to game. The blind-spot section is the part that resists the story you tell yourself — it is not flattering by design, and the methodology note at the end of the portrait documents how it was generated.
No real customers have paid for a portrait yet. Instead of fabricating testimonials, the work itself is the social proof: three anonymized samples with consent, written from the same eight-probe methodology. Read the full portrait on each card.
Identity Archaeologist
Sarah Hendricks
"She doesn't decide until she's already decided. The meeting ends and the answer was settled in the first 90 seconds."
Read full portrait →Quiet Authority Avoider
Alex Reeves
"He deflects every direct question of authority with a question back. Not evasive — he genuinely believes the other person has the answer."
Read full portrait →Control Performer
Marcus Webb
"He controls the room by being the most prepared. The cost: people stop bringing him hard truths."
Read full portrait →Anonymized with consent · When first real customers convert, their quotes swap in here (V-085 token compliant).
The portrait is delivered in 1,200 words across six sections. It is specific to your answers, not a template. The documented process
Six sections in each portrait: the four-pattern archetype (the part you can see), the leverage pattern (the part that gets things done), the friction pattern (the part that costs the most), the blind-spot section (the part you cannot see — closest to a $14,000 engagement), the re-portrait lock-in (3 within 3 years, exclusively for the original customer), and the methodology note (so you can check the work).
John is a Director of Digital Product Management at a 140-location consumer finance company, a former founder, and the parent of a teenager who does not yet know the portrait exists.